• Blog / 
  • Investment

Are you RoomLab ready?

By

Head of PR & Comms

@misterfoz

It's almost Spring here in Hoxton... all we're missing is a little sun! With that in mind, Forward Partners has just invested in the perfect startup to help us get our interiors ready for the new season. RoomLab is the brainchild of renowned interior designer Suzann Bozorgi, who is taking on the UK interiors market with innovative her business.

RoomLab is an interior design platform which has brought together top interior designers on one website, making the traditionally rather clunky and expensive process much easier and much less expensive (£199 fixed fee per room). 
 
The technology underpinning the site matches interior designers to customers, based on style/ taste etc. and the designer then creates the perfect room from images the customer sends of their space & furniture. For a slightly higher fee of £399 per room, a designer will even visit your home for an initial consultation. 
 
Over the past few months, Suzann has been busy working alongside the Forward Partners team to build the RoomLab site and prepare to launch and is now seeing a flurry of customers keen to get homes in shape for Spring! 
 
We caught up with Suzann about where her big idea came from: 

"I was an interior designer running my own practice for six years before starting RoomLab, and was often approached by friends who wanted design advice and to source furniture for their own homes but didn’t know where to start. They couldn’t afford a traditional interior designer or didn’t even know where to source one, so they came to me.

I was also approached to design a home on the other side of London that I felt I would have to turn down due to a really busy schedule and the commute not being an option. The client was determined and asked if I would consider designing their home online, based on photos of his rooms, his furniture and Skype tours.

This was a great success, and I then did a couple more projects, all remotely. From that the seed was born – what if everyone had access to the most talented interior designers across the country without the need for on-site visits?" 

Suzann and her team have already given our meeting rooms here at FP a complete facelift in line with our company values and we can't wait to see how the business grows over the next few months. 

 

Investment

Go get yourself Ahauz

We were really excited to help our most recent partner company, Ahauz (www.ahauz.com), to launch officially recently. Ahauz is an awesome startup which has been founded by two aspiring first ...

By Nic Forster

Head of PR & Comms

Read full article

Investment

10 microtrends for Applied AI startups

A ‘micro’ trend is more than a ‘fad’ but less influential than a ‘macro’ trend. Mark Penn, who coined the term, referred to microtrends as “the small forces behind tomorrow's ...

By Chris Corbishley

Investor

Read full article

Investment

Our pre-seed termsheet

At Forward Partners we have the same resolutions every year: make great investments, deliver amazing help to our portfolio and fundraise with the best of them. With Fund II having ...

By Matt Bradley

Investor

Read full article