Seed Stage

We give founders super powers.

You need more than cash and advice. Our team will work by your side so you get more done and move with skill and pace.

Capital + Talent

We know that founders needs capital + talent + a great working relationship to make fast progress and achieve bigger valuations. We provide all three.

  • £60 Million Fund II
  • Up to £1 million 1st investment
  • 2 weeks fastest investment
  • Happy to lead + co-invest
  • 1000s of hours of support

Seed services we offer


Masters of growth

We are masters of growth. We will work with you to drive customer acquisition costs down and increase the rate of growth, finding new channels, optimising the ones you have and building a growth culture of regular and rapid experimentation. We share learnings from all our projects so that everyone wins.

  • Growth mindset
  • Paid marketing
  • Social media
  • Interim Head of Growth
  • Enterprise sales
  • SEO

Seed Stage Story

""Having Forward Partners on the cap table has definitely gone down well with other investors. It has also been great for my team to have people who are experts in their domain that they can go and talk to who have a vested interest in their success and our success.""

Rachel, Koru Kids

Latest news

KoruKids raises $5 million Series A


Spread the word

PR agencies are a luxury that few startups con afford but can make all the difference. Helping with sales, hiring, and investment. PR can have a huge halo effect on your customers and your team. Our PR support will help you craft a story, build relationships with the top journals and get that message out.

  • Messaging
  • Meet the journos
  • Tier 1 exposure
  • Custom messaging house
  • Interview coaching

User experience

World class UX

World class companies have world class UX. Our expert in-house UX support will help make your product intuitive across all touch points and drive great unit economics.

  • UX review
  • User research
  • Usability lab
  • Design sprints
  • Workshops
  • Service design


Hiring done differently

We know that a strong team is crucial. We’ll not only help you headhunt leading talent at a fraction of standard industry rates, we’ll also help you build a strong hiring brand.

  • Head hunting
  • NEDs
  • Comp advice
  • Talent bank

Tech and data

Technical excellence

When you’re moving at breakneck speed, it’s important that your tech can keep up. Our team ensure your tech choices scale. They roll up their sleeves when it comes to building your mobile app or site and can set up your data infrastructure, meaning that every decision you make will be driven by real insight.

  • Scalable Infrastructure
  • Performance optimisation
  • Technical interviews
  • CTO consultancy
  • Analytics
  • Data science


The brands of tomorrow

A great brand can cut through this noisy world and provide a lasting competitive edge. We know when a lean brand is good enought to get going and when to really double down and get the branding right to take it to the next level.

  • Branding
  • Product design
  • Design systems
  • Mentoring
  • Print design
  • Art direction


Your extended network

Our network is your network. Our partner companies have been backed by the world’s leading later stage investors. When it comes to locking in meetings with the right funds, we’re on your side.

Want us in your corner?
Get in touch

Apply here