Understanding and optimising your prompts and feedback is key to unlocking ChatGPT's full potential
Our top tips for nailing your prompts:
🎯 Practice precision: Broad prompts are yesterday's news. To get to the results you need, you have to hone in on the specifics. For example: Instead of just “marketing ideas”, try “guerrilla marketing tactics for SaaS products across community and events”.
🌶️ Variety is the spice of life: Don't settle for the first output. Always ask for multiple versions of content ChatGPT delivers, in another style, using a different tone of voice or requesting specific phrases. By using the tool to help you explore different styles, you can combine elements of different outputs to get the perfect combination for your tasks.
🔁 Iterate or flop: Instead of expecting the perfect output in the first go, plan to have an iterative process where you refine the content by providing feedback or modifying the prompt. Do this by providing clear, detailed and constructive feedback. Often, we find combining parts from different outputs yields the best results
Dig into 5 helpful prompt styles which you can use with minimal ChatGPT experience below 👇
📍 The context-focused prompt.
Context is king. When engaging ChatGPT, it’s crucial to paint a clear picture. Feed it the background info it needs, and you’ll be rewarded with responses that are on the money.
Prompt structure:
[Context: Background information on the specific problem, constraints, and objectives]
Question: [Clearly framed question that is related to the context provided]
In action⚡:
ChatGPT, as a Marketing Manager for a SaaS company that offers a comprehensive customer relationship management (CRM) platform. Your company wants to implement an effective customer segmentation strategy to better understand and cater to the diverse needs of your user base. The goal is to identify distinct customer segments based on shared characteristics and behaviours, allowing for personalised marketing campaigns, targeted messaging, and tailored product offerings. Develop a plan outlining the steps you would take to successfully segment your SaaS customers, highlighting the practical uses and benefits of segmentation beyond revenue generation.
>> See the content-focused transcript summary here
🧠The expert persona prompt.
Elicit responses that are tailored to the insights and thinking patterns of experts in particular domains. This prompt guides the tool to simulate the perspective of an expert and provide highly specialised advice.
Prompt structure:
Imagine you are [expert’s role or persona with specific expertise].
How would you [specific action or advice] regarding [specific issue or challenge]?
In action ⚡:
ChatGPT, you are a mobile app developer working on an Android app called 'TravelExplorer'. The app allows users to discover and plan their travel itineraries. One of the key features you need to implement is a 'Weather Forecast' screen that provides real-time weather information for the user's chosen destination.
Your task is to write Java code to integrate with a weather API, fetch the weather data based on the user's selected location, and display it on the app's 'Weather Forecast' screen. Provide the code implementation along with necessary explanations, such as how to handle API requests, parsing JSON responses, and updating the user interface to show the weather details. Consider using popular weather APIs like OpenWeatherMap or AccuWeather as real-life examples in your code.
>> See the expert persona transcript summary here
📐The comparative analysis prompt.
Present ChatGPT-4 with your options and criteria, and watch as it dissects them with analytical prowess. It’s like having your very own analysis department, ready to help you make data-driven decisions that propel you forward.
Prompt structure:
[Brief description of the challenge or decision faced by the startup]
Option A: [Description of the first option or solution]
Option B: [Description of the second option or solution]
Please provide a comparative analysis between Option A and Option B, considering [specific criteria or factors].
In action ⚡:
A startup called 'TechTrek' is facing a decision on how to manage their customer support system.
Option A is to implement an AI-powered chatbot that can handle customer inquiries and provide automated assistance.
Option B is to hire a team of dedicated customer support agents to handle customer interactions directly.
Your task is to provide a comparative analysis between Option A and Option B, considering the following factors: cost, scalability, response time, customer satisfaction, and personalisation of support. Include an analysis and discuss the advantages and disadvantages of each option, and provide real-life examples of other startups or companies that have chosen similar paths and the outcomes they achieved. Finally, offer a recommendation on which option TechTrek should pursue, explaining the reasoning behind your choice.
>> See the comparative analysis transcript summary here
>> Comparative analysis of cost per acquisition prompt
⚽️ The goal-oriented prompt.
Share your specific goal with ChatGPT and watch it switch into strategy mode. This style of prompt enables the tool to make its response more targeted and actionable. It’s particularly useful when your startup has a clear objective and is looking for a roadmap or strategies to reach it.
Prompt structure:
Our goal is to [specific objective]. What steps and strategies would you recommend for achieving this goal, considering [any constraints or considerations]?
In action:
GrowthStack is a startup that has developed a productivity app aimed at helping professionals manage their tasks, schedules, and projects effectively. The app has gained initial traction with positive user feedback, but the GrowthStack team wants to further increase in-app usage and user engagement to drive growth and retention. The startup has limited development resources but recognises the importance of providing a seamless user experience.
Your task is to help GrowthStack increase in-app usage and user engagement for our productivity app. As a startup with limited development resources, what steps and strategies would you recommend for achieving this goal, considering the need for a seamless user experience and maximising our impact within our resource constraints?
>> See the goal oriented transcript summary here
🧐 The brainstorming prompt.
This prompt structure is ideal for situations where you are looking for a wide range of ideas. ChatGPT can help with creative brainstorming, providing new perspectives and suggestions that you might not have considered.
Prompt structure:
We are looking for creative ideas to [specific challenge or opportunity]. Can you help brainstorm some innovative solutions or approaches that we might not have considered?
In action ⚡:
We are continuously seeking to enhance the user experience on our tech marketplace platform. We have already tried some solutions such as improving search filters and implementing customer reviews. Can you help brainstorm some innovative solutions or approaches that we might not have considered?
>> See the brainstorming transcript summary here
Crafting effective prompts is crucial for maximising the potential of ChatGPT and obtaining targeted, actionable responses. By following the previously mentioned key tips you can enhance your prompts and unlock the full capabilities of the AI models.
Remember,
- The context-focused prompt helps establish a clear background and question for more accurate responses.
- The expert persona prompt leverages the expertise of specialists to provide specialised advice.
- The comparative analysis prompt dissects options and criteria to facilitate data-driven decision-making.
- The goal-oriented prompt helps ChatGPT generate targeted strategies aligned with specific objectives.
- The brainstorming prompt encourages creative thinking, offering new ideas and perspectives.
When writing prompts, adhere to the provided rules such as using clear and concise language, maintaining a conversational tone, and following proper grammar. By optimising your prompts and effectively utilising feedback, you can harness the full potential of ChatGPT and propel your startup forward.
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